Coca-Cola Slogans Throughout the Years

There have been 47 official Coca-Cola slogans in the 122 years since the soft drink was first invented. These slogans served not only to describe the drink, but were also reflective of the trends of the time period in which they were used.

Here are the slogans Coca-Cola has used:

1886 Drink Coca-Cola (To let people know Coca-Cola was a drink, not a medicine.)
1904 Delicious and Refreshing
1905 Coca-Cola Revives and Sustains (Originally, Coca-Cola was created to as a drink to improve health and provide endurance.)
1906 The Great National Temperance Beverage (A response to anti-alcohol laws.)
1908 Good Til the Last Drop (If you recognize this…you’re right. This was later used as the slogan for Maxwell House Coffee.)
1917 Three Million a Day (A phenomenal achievement over the 9 glasses a day average in 1886.)
1922 Thirst Knows No Season (A campaign to tell people Coca-Cola is a great drink choice in the winter, too.)
1923 Enjoy Life
1924 Refresh Yourself
1925 Six Million a Day (As opposed to the 1 billion a day mark passed in 1997.)
1926 It Had to Be Good to Get Where It Is
1927 Pure as Sunlight
1927 Around the Corner from Everywhere
1929 The Pause that Refreshes
1932 Ice Cold Sunshine
1938 The Best Friend Thirst Ever Had
1939 Thirst Asks Nothing More
1939 Whoever You Are, Whatever You Do, Wherever You May Be, When You Think of Refreshment Think of Ice Cold Coca-Cola
1942 The Only Thing Like Coca-Cola is Coca-Cola Itself
1948 Where There’s Coke There’s Hospitality
1949 Along the Highway to Anywhere
1952 What You Want is a Coke
1956 Coca-Cola … Makes Good Things Taste Better
1957 Sign of Good Taste
1958 The Cold, Crisp Taste of Coke
1959 Be Really Refreshed
1963 Things Go Better with Coke
1969 It’s the Real Thing
1971 I’d Like to Buy the World a Coke (part of the “It’s the Real Thing” campaign)
1975 Look Up America
1976 Coke Adds Life
1979 Have a Coke and a Smile
1982 Coke Is It!
1985 We’ve Got a Taste for You (for both Coca-Cola & Coca-Cola Classic)
1985 America’s Real Choice (for both Coca-Cola & Coca-Cola Classic)
1986 Red, White & You (for Coca-Cola Classic)
1986 Catch the Wave (for Coca-Cola)
1987 When Coca-Cola is a Part of Your Life, You Can’t Beat the Feeling
1988 You Can’t Beat the Feeling
1989 Official Soft Drink of Summer
1990 You Can’t Beat the Real Thing
1993 Always Coca-Cola
2000 Coca-Cola. Enjoy
2001 Life Tastes Good
2003 Coca-Cola … Real
2005 Make It Real
2006 The Coke Side of Life

Coca-Cola slogans are useful when attempting to put a date to an item you have collected. In addition, you can print out this list as a PDF file and take it with you when you’re looking to add to your collection.

Posted Saturday, May 17th, 2008 at 11:00 am EST by Ann
Read more in Vintage Vending Archives

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